MaxSold Incorporated
| LOCATION | Kingston, ON |
| FUNDING RECEIVED | $500,000 |
| JOBS MAINTAINED | 30 FTE |
| FORECASTED JOBS CREATED | 27 FTE (New jobs created from SOFII funding) |
| WEBSITE | maxsold.com |
BUSINESS DESCRIPTION
MaxSold has developed an online estate and downsizing auction service in North America. MaxSold provides online auctions for downsizing and estate sales, clearing a whole house full of goods in less than two weeks. The company also provides business liquidation, charity fundraising and demolition sale auctions. The primary target customers are baby boomers moving to a smaller home, moving parents to a senior living or long-term care home or dealing with the death of a relative.
SOFII PROJECT SUMMARY
SOFII funding was used for working capital to accelerate growth plans including hiring key positions, investing in IT projects, and digital marketing.
TESTIMONIAL
"The SOFII program is allowing us to accelerate our Kingston based hiring so as we are well positioned to be a market leader throughout North America."